Anheuser-Busch
Light & Beachy | Social Campaign
- Creative Direction
- Art Direction
- Video Direction
- Concept
The Light and Beachy campaign was designed to spotlight Anheuser Busch's refreshing seltzers and diverse non-beer offerings, perfect for the summer season. Our aim was to evoke the essence of the beach and seamlessly bring it to backyard gatherings. We executed this concept with simplicity and effectiveness, showcasing it through concise videos on social media platforms and attention-grabbing display banners.